Facebook Boosting and Paid Facebook Marketing
Facebook Boosting In the blue-white world of Facebook, in the crowd of countless pictures, writings or videos, some content suddenly makes us curious; Arouses interest in a particular product through language-display or strong messaging. All of us have been more or less exposed to this experience in the online world, constantly being. Have we ever thought that Facebook is magically presenting these advertising content right in front of us! Facebook Paid Advertising The system behind the system that I have been talking about so far is basically ‘Facebook Paid Advertising’, which uses Facebook’s large number of global customers and other apps it owns, such as WhatsApp and Instagram, to deliver any advertisement to the customer. The app’s massive user base of 2.2 billion daily and 2.8 billion monthly users has attracted everyone from startups to big companies to use these apps as advertising mediums. Facebook marketing is currently one of the most popular means of getting your services or products to the doorsteps of customers very easily and at affordable prices, its capabilities and effectiveness are increasing day by day. Analysts believe that this trend will continue to increase and not decrease. Why is Facebook advertising necessary for business expansion? Facebook’s New Policy: Last year, Facebook has formulated new policies keeping in mind the needs and privacy of their customers, in which the content uploaded from the user’s friend list from various pages and groups is given more importance. As such, the chances of that ad reaching the consumer’s feed is greatly reduced if it is not currently paid i.e. sponsored content. The more customers, the more chances! Facebook’s current subscriber base, or to be more specific, its huge active audience, has immense potential for advertising campaigns for any company or startup! Through paid advertising, advertising can be easily reached from this large number of customers to a target audience. Continuous performance improvement based on results Another unique benefit of Facebook paid advertising is that it regularly monitors how your ad is responding to your target audience, if at all – or what changes can be made to increase its effectiveness; With the help of its powerful algorithm, the data will also help you make a variety of decisions, resulting in increased promotion, promotion! What is required for Facebook paid ads and Facebook Boosting? Not known about the importance of paid ads and boosting. But the thing is, what is the way of boosting or paid advertising? Something quite difficult? Not at all! You can join this process only if you can patiently complete some simple steps. For example: Endorsement of your credit card In very simple terms, the purchase of dollars is called an endorsement. Credit Card Endorsement If you have a prepaid, dual currency or credit card with sufficient balance, and you want to use the US dollar equivalent of Bangladeshi taka against that card, you will need to endorse your credit card. a) A valid passport of the person holding the card must be required to boost the page with the card. However, it is necessary to remember that when the passport expires, it cannot be boosted with this passport; Before this, the passport should be renewed. Page boost can be done easily with popular cards like Mastercard, Visa etc. Any person, irrespective of age, can endorse a maximum of $5,000 in a year as per the passport. Let’s say you endorsed $5,000 in February 2022 and spent the entire amount in February. In that case, you won’t be able to endorse or spend any more dollars until January 2023, a full year. b) There is a limitation on card endorsement. Let’s say, Ratul went to endorse the passport with the card from the bank, and asked the officer in charge to endorse the card for $2000. This means, that year Ratul Sahib can spend up to 2000 dollars for that card. From the remaining 3000 dollars, Ratul Sahib can later endorse some more dollars if he wants, but it must be in the total of 5 thousand dollars annually. Those concerned advise never to endorse the entire limit i.e. 5 thousand dollars at once. Because, after you have endorsed five thousand dollars the 1st time, for some sudden, unexpected reason you need to endorse cash. Then again one has to go through a complicated process of canceling the dollar endorsement and going through the long process of converting to cash. c) Check whether the card supports ‘dual currency’ or not. There is no reason to fear if it is not supported, this feature can be easily activated by calling the customer service of the concerned company/bank! d) Many credit cards may not be boosted even after following all of the above steps. In that case, it should be understood that the ‘e-commerce’ or ‘online transaction’ feature of the card is not activated – it can be activated easily by calling the concerned institution. Set in your Facebook Business/Ad Manager First, download the Facebook Business Manager app and sign-up. Enter business details, your name and click on ‘Submit’. Must have at least one Facebook page for own startup/company, otherwise Business Manager will not work. For this, go to Business Manager Homepage > More Tools > Business Settings > Accounts > Pages to complete the process. Now go to the taskbar on the left side of the home page and complete this process with the help of ‘Create or Add a Facebook Account’ > Add Accounts > Add. Page can be managed in both admin and employee roles. You will get a detailed description of what work is done in which role, you can select accordingly. Billing and Payment Information Find the Add Account Settings option from the taskbar. From there access payment settings. From here you can see adding new payment method, changing current payment method, spending limit, next bill- etc. 1. Add payment option: Select which payment method you want to add from Add payment method. Click the Continue button with the required information.